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Google is rolling out its latest Gemini 3.7 Flash AI model to Search's AI Mode today for paid Pro and Ultra subscribers globally in English.
Google documented that Merchant Center for Agencies can now link up to 1,000 client accounts, clarifying a previously unspecified limit.
Google will automatically migrate legacy Search campaign features to AI Max starting September 1, with Dynamic Search Ads following in February 2027.
Google Merchant Center for Agencies now supports linking up to 1,000 client accounts, an increase from undocumented limits.
Google has launched a reporting feature allowing users to flag owner responses to reviews for violations like profanity, harassment, discrimination, or personal information disclosure.
Google is removing the campaign-level language targeting setting from Search and AI Max for Search campaigns in late September, replacing it with automated language matching based on ad language and user signals.
Meta leveraged AI analysis to remove 750,000 teen accounts in Australia in compliance with the country's eSafety Commission ban on under-16 users.
X released expanded GitHub code and a new tool letting users check whether their posts have been shadowbanned or restricted, marking another transparency push by the platform.
Tracking tools detected a notable ranking volatility spike on August 12–13, though SERoundtable reports no confirmed Google algorithm update behind the movement.
Google has reduced the minimum follower requirement for Search Profiles from 100,000 to 35,000 on YouTube, Instagram, and X, though TikTok remains at 100,000.
OpenAI is moving the ChatGPT sources button from a visible footer position to a hidden three-dot menu, potentially reducing click-through visibility to cited sources.
Misconfigured Cloudflare and CDN settings can accidentally block Google crawlers, causing sudden ranking drops and traffic loss.
Google's Search Console sometimes designates spammy sites as the canonical URL for legitimate domains, though Google says the selection typically resolves within weeks.
Meta has enhanced WhatsApp's scam detection system while maintaining the app's privacy-first architecture.
Google has updated ad requirements for YouTube and Discover Feed placements.
Google has updated Merchant Center to include cross-platform reporting features for e-commerce sellers.
Google is consolidating Travel campaigns into its standard Search campaigns format.
Google is testing a new mobile search layout that displays advertiser names and favicons at the top of sponsored ad groups.
Google will automatically migrate all Travel campaigns to new Search campaigns for Travel starting Q3 2026, though advertisers can transition earlier.
Moz released a dataset of 50,000 fan-out prompts across 1,000 subtopics, revealing that brand mentions cluster in entity and comparison queries, and that most fan-outs balance topical relevance with diversity.
Google is testing anchor text links in Ads descriptions, a text disclaimer override for pinned descriptions, and a Handle Swapping feature for Search Profiles.
Google is testing keyword-rich hyperlinks within ad descriptions that point to the same landing page as the main ad title.
Google's Ad Preview and Diagnosis tool is broken, displaying an unremovable reCAPTCHA that prevents users from previewing their ads in search results.
Google is beta testing Handle Swapping, a feature that lets creators switch their Search Profile handle to any of their linked verified social media accounts.
Search Engine Land reports that Google has published official guidance on how to format and use text disclaimers effectively in Search ads.
SERoundtable's daily recap flags a Google ranking volatility spike from August 1–3, new Bing and Google tools updates, and platform feature changes.
SERoundtable reports noticeable ranking volatility between August 1–3, driven by an unconfirmed Google Search update that has SEOs observing widespread SERP shuffling and traffic fluctuations.
Microsoft confirmed it will add page and query-level filtering to Bing Webmaster Tools reports, closing a gap with Google Search Console's existing capabilities.
Microsoft will retire Bing Webmaster Tools' legacy SOAP/POX APIs on August 31, 2026, requiring users to migrate to the REST/JSON API version.
LinkedIn saw double-digit member growth in Q2, according to CEO Daniel Shapero's comments amid Microsoft's earnings report.
Google Analytics now includes a campaign diagnostics tool to help users troubleshoot missing aggregate identifiers in their data.
Google has removed the requirement to block internal search results from indexing, but continued blocking remains advisable to avoid server load and quality issues.
A Google Business Profiles bug is causing both new and previously approved products to revert to pending status across multiple accounts with no official fix announced yet.
Data from Similarweb and Semrush shows AI Overviews now display on 43–48% of Google searches, with Google expanding AI features across shopping ads, related searches, and Discover.
Google is testing a new Read Later Queue carousel in its Discover feed that lets users access previously saved articles in one place.
Google is globally rolling out platform properties and launching a new guide to help creators understand how their social and video content performs in Search.
Google is testing a blue background color for the Google Business Profile dashboard interface in Google Search, replacing the previous white background.
Google's robots.txt recrawl feature in Search Console is throwing errors for multiple users, though the issue appears intermittent.
Multiple tracking tools detected a spike in Google search ranking volatility starting July 23–24, 2026, though Google has not officially confirmed an update.
Google continues rolling out AI features across Merchant Center, adding dashboard summaries, search suggestions, and chat history access.
Bing is testing a blur/fade effect on related search suggestions to highlight the hovered option and reduce visual clutter.
Google is overhauling its gambling ads certification process and requirements effective August 26, 2026, requiring new application forms and stricter compliance standards across all gambling verticals.
Google is discontinuing the Related Search ad format for AdSense auto ads effective August 6, 2026, with no action required from publishers.
Google has released Ads API v25, a major update bringing new reporting features and goals support across campaigns, planning, conversions, and more.
Google is testing rounded corners and white borders on images in the Discover feed, a visual design experiment first spotted by researcher Damien Andell.
A court ruled against Google on key Digital Millennium Copyright Act claims in its lawsuit against SerpApi, the scraping tool.
Business owners report their review replies have vanished from Google Business Profiles, though replies remain visible in incognito mode and the issue appears widespread.
Google has begun rolling out its Gemini 3.5 Flash-Lite model in Search to power faster agentic search experiences and conversational query understanding.