Apple’s advertising business set a new June-quarter revenue record, according to comments made during the company’s latest earnings call. One important number remains missing: Apple still does not report advertising revenue separately….
AI visibility scores can mislead search marketers, new guidelines warn – Search Engine Watch
Source: Search Engine Watch
Source: Search Engine Watch by Radu Tyrsina. Read the original article TL;DR New guidelines from the Interactive Advertising Bureau (IAB) caution marketers against relying on AI visibility scores for strategic decisions, as…
Microsoft Advertising adds excluded content terms for Audience Ads
Source: Search Engine Land
Source: Search Engine Land by Anu Adegbola. Read the original article Microsoft now lets advertisers block Audience Ads from appearing next to specific page titles, for more control over ad placement.
10 SEO use cases for auditing your accessibility tree for AI search
Source: Search Engine Land
Source: Search Engine Land by John McAlpin. Read the original article Go beyond HTML with practical workflows to uncover rendering issues, weak site structure, and other obstacles to AI understanding.
Does topical focus make your brand more visible?
Source: Search Engine Land
Source: Search Engine Land by Kevin Indig. Read the original article New research reveals why AI cites brands across many topics but recommends them only where they’ve built repeat topical authority.
Google tightens Ads policy for government document providers
Source: Search Engine Land
Source: Search Engine Land by Anu Adegbola. Read the original article Advertisers now need to prove explicit government authorisation before promoting government documents through Google Ads.
What happens when AI Overviews contradict paid search ads?
Source: Search Engine Land
Source: Search Engine Land by Sarah Stemen. Read the original article AI recommendations can steer users toward competitors, leaving advertisers to absorb the impact on CTR, CPC, and campaign performance.
Why paid search could be your AI search advantage
Source: Search Engine Land
Source: Search Engine Land by Heather Brousell. Read the original article TL;DR Summary of Leveraging Paid Search Data for AI Search Visibility Most businesses overlook the valuable paid search data they already…
Google Assistant to be discontinued on Android starting September 4
Source: Search Engine Land
Source: Search Engine Land by Barry Schwartz. Read the original article TL;DR Summary of Google’s Gemini to Replace Google Assistant on Mobile Devices by September 2026 Google will officially replace Google Assistant…
Eve Agent PR Review
Source: Lenny's Newsletter
Source: Lenny's Newsletter by Claire Vo. Read the original article TL;DR Claire Vo developed “Merge Mommy,” a PR review bot using Vercel Eve agents and Codex, to manage AI-generated PRs by scoring…
