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Le Monde says AI Overviews haven't impacted its audience since launching in France

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TLDR

Le Monde reports it has not seen audience decline since AI Overviews rolled out in France, though app and subscription metrics complicate the full picture.

Optimixed Overview

Optimixed's original report on this story.

Le Monde confirmed it has experienced no drop in audience size since AI Overviews launched in France, though the outlet notes that app traffic and subscriber growth add complexity to assessing the full impact of the feature. The report provides one data point in the ongoing debate about whether AI Overviews reduce organic search referral traffic to publishers.

Topics:AI & Machine Learning in SEOSEO News & Algorithm Updates
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