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Google Updates Link Display in AI Mode and AI Overviews

52
News

TLDR

Google has again adjusted how links appear in AI Mode and AI Overviews, continuing efforts to drive clicks from AI responses to publisher sites.

Optimixed Overview

Optimixed's original report on this story.

Google has once more modified the display of links and carousel link cards within AI Mode and AI Overviews, aiming to encourage searchers to visit publisher and creator content from the AI-generated response. As reported by SERoundtable, the search giant continues iterating on link presentation in an apparent effort to funnel traffic from AI answers to underlying sources, though the effectiveness of these successive refinements remains uncertain.

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