Optimixed Search News

Google Ads Tests Swipeable Categories For Sponsored Results Again

35
News

TLDR

Google is running a fresh round of testing on swipeable category carousels within sponsored search results, a feature first spotted in October 2024.

Optimixed Overview

Optimixed's original report on this story.

SERoundtable reports that Google is testing swipeable carousel controls for ad categories in sponsored results, allowing users to swipe through category options to filter the ads shown below. This represents a continuation of similar tests Google began running on shopping ads in October 2024.

Was this useful?
Share

Related articles

35
News

Google Ads now offers preview functionality for AI-generated text assets in Performance Max campaigns.

Paid Search & AdvertisingAI & Machine Learning in SEOTools & Platforms
45
News

Apple announced a block list targeting data brokers and ad tech vendors engaged in cross-site tracking, with potential to expand across the broader marketing technology stack.

Paid Search & AdvertisingSEO News & Algorithm UpdatesTools & Platforms
35
News

Google Ads introduced new reporting columns for AI Max campaigns covering brand inclusions, locations of interest, commission, and optimized targeting.

Paid Search & AdvertisingAI & Machine Learning in SEOTools & Platforms
35
News

Media agencies including Dentsu's Carat are rolling out autonomous AI agents for media planning and buying, prompting discussions about safeguards against unauthorized actions.

Paid Search & AdvertisingAI & Machine Learning in SEOTools & Platforms