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Google Ads launches new AI Max columns for reporting and optimization

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News

TLDR

Google Ads introduced new reporting columns for AI Max campaigns covering brand inclusions, locations of interest, commission, and optimized targeting.

Optimixed Overview

Optimixed's original report on this story.

Google Ads is rolling out new columns in its reporting console designed to provide better visibility into AI Max campaign performance, including brand inclusions, locations of interest, commission data, and optimized targeting metrics.

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