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Google Tests Dropping the "I'm Feeling Lucky" Button From Search Bar

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TLDR

Google is testing the removal of the "I'm Feeling Lucky" button from its search interface, replacing it in some cases with AI-related options.

Optimixed Overview

Optimixed's original report on this story.

SERoundtable reports that Google is testing the removal of the "I'm Feeling Lucky" button from the main search bar. The button is disappearing entirely for some users, while others see it replaced with AI-driven buttons instead. The long-standing feature, which takes users directly to the first search result, appears to be losing its place in Google's search interface redesign.

Topics:SEO News & Algorithm UpdatesAI & Machine Learning in SEO
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