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Google Updates Business Profile Guidance on Spotting Fraudulent Calls and Texts

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TLDR

Google refreshed its Business Profile help documentation with updated guidance on identifying legitimate versus fraudulent calls and texts via WhatsApp and RCS.

Optimixed Overview

Optimixed's original report on this story.

SERoundtable reports that Google has updated its Business Profile help page on protecting against fraudulent calls and texts, adding details on how to spot legitimate communications via WhatsApp (look for blue verification checkmarks next to "Google Maps" or country-specific variants) and RCS messages (check for verified blue checkmarks from accounts registered as "Google"). The refresh also replaced outdated COVID-era examples with current fraud scenarios, making it a worthwhile read for anyone managing their own business profile or client profiles on the platform.

Topics:SEO News & Algorithm Updates
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