Optimixed Search News

Bing Is Testing Bolded HTTPS URLs in Search Snippets

28
News

TLDR

Microsoft is testing a subtle visual tweak to highlight HTTPS in Bing search result URLs by bolding the protocol portion.

Optimixed Overview

Optimixed's original report on this story.

Microsoft Bing is testing bolded HTTPS labels in its search result snippets, applying bold formatting to the HTTPS portion of displayed URLs rather than relying on lock icons or other indicators as it has in the past.

Topics:SEO News & Algorithm Updates
Was this useful?
Share

Related articles

35
News

Google Job Search Feature Showing Minimal New Listings

Google's job search feature appears to be malfunctioning, displaying few or no new job listings despite a week-long pattern.

SEO News & Algorithm UpdatesTechnical SEO
72
News

USA TODAY Restructures Around Declining Search Traffic

USA TODAY is reorganizing its audience team after executives cited search traffic pressure and platforms increasingly keeping users from clicking through to publishers.

SEO News & Algorithm UpdatesAI & Machine Learning in SEOContent & Strategy
72
Analysis

U.S. Website Traffic Shifts Dramatically as AI, Policy Reshape Winners

Over the past year, ChatGPT surged to ninth among U.S. websites while Bing dropped 50%, revealing that AI adoption and policy changes are reshaping web traffic distribution far below the stable Google-YouTube dominance at the top.

SEO News & Algorithm UpdatesAI & Machine Learning in SEOAnalytics & Measurement
72
News

Google Avoids Ad Tech Breakup; AI Overviews Expand by Default

Google avoided a second antitrust breakup order, AI Overviews expanded by default, and Gemini stopped citing sources, alongside AdSense and other platform changes.

SEO News & Algorithm UpdatesAI & Machine Learning in SEOPaid Search & AdvertisingAnalytics & Measurement