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Real Organic Traffic Benchmarks From 340,000+ Websites (July 2026)

55
Research

TLDR

Ahrefs released monthly organic traffic benchmarks across 26 industries, showing News leads with 102K median monthly clicks while benchmarks vary dramatically by domain authority and site size.

Optimixed Overview

Optimixed's original report on this story.

Ahrefs analyzed anonymized Google Search Console data from over 344,000 websites to establish median monthly organic traffic figures by industry, domain rating, and site size. The research reveals significant variation across sectors—News sites median 102,910 monthly organic clicks, Reference sites 76,718, and Online Communities 65,183—with the data updated monthly and designed to help businesses gauge whether their own growth is on track relative to comparable sites.

Topics:SEO News & Algorithm Updates
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