Search Engine Journal analyzes Google's recent ranking signals to forecast what the next core algorithm update may prioritize.

MARTECH fact-checks seven widely-repeated claims about AI's effect on search, from AI killing traditional search to LLMs replacing SEO teams, using data and case studies to separate myth from reality.

A Chrome extension experiment demonstrates that local AI models like Gemini Nano can handle certain SEO workflows without requiring cloud-based frontier models.

OpenAI product lead Kath Korevec discusses ChatGPT Sites internals, plugin ecosystem, and use cases in an interview on Lenny's Newsletter.