GatherUp analyzed nearly 9,000 businesses to benchmark review volumes, NPS, and star ratings across healthcare, insurance, restaurant, legal, storage & transportation, and construction sectors for 2025.

Google Business Profiles is testing an AI feature that automatically converts text descriptions of business hours into structured format for local search results.

Google Maps now requires users to sign in with a Google account to view all reviews, sort results, and leave feedback on business listings.

SERoundtable reports Google is testing a redesigned Local Service Ads format with larger images and highlight boxes to increase prominence in search results.

Google Local Services Ads have switched to displaying Google Business Profile phone numbers for call tracking instead of advertiser-specified Google Ads numbers, and the change appears to be permanent.

Google is experimenting with a two-row button layout for local search panel actions on mobile devices.

Google Maps is placing some service area business pins in the ocean instead of at correct locations.