Publicis Sapient navigates slower AI growth while agentic systems drive new business momentum

MIT and Harvard research outlines how SEO and paid media managers can advance to director roles by demonstrating AI's value and developing team reskilling strategies.

MARTECH analyzed 60 marketing job postings to map what employers now want: AI agents and workflow automation, not just prompt expertise.

Shopify CEO Tobi Lütke warns that unreviewed AI-generated output is creating extra work for colleagues, a trend freelance marketplace data reflects industry-wide.

Pew Research finds a majority across 37 countries believe AI will cost more jobs than it creates, with the sentiment stronger in wealthy nations.