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OpenAI Building Chatbot-Native Ads Designed to Launch AI Agents

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TLDR

OpenAI is developing a new ad format native to ChatGPT that allows ads to launch AI agents rather than direct users to external links.

Search Engine Land reports on OpenAI's development of chatbot-native ads designed to trigger AI agent launches. Rather than following the traditional advertising model of redirecting users elsewhere, these new ads would launch AI agents directly within ChatGPT, representing a novel approach to monetization and user engagement within conversational AI interfaces.
Read full article at Search Engine Land
Topics:AI & Machine Learning in SEO
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