Optimixed Search News

Google Ads Now Uses Generative AI to Auto-Resize Performance Max Video Ads Across Formats

45
News

TLDR

Google is deploying generative AI in Performance Max to automatically resize video ads into missing aspect ratios, with an opt-out deadline of September 4th.

Search Engine Land reports that Google Ads is rolling out a generative AI feature for Performance Max campaigns that extends existing videos into missing aspect ratios, enabling ads to run across more inventory without manual resizing. The capability builds on Google's existing video format conversion tools and aims to maximize reach while improving the viewing experience, though advertisers concerned about brand consistency or product accuracy can opt out by September 4th or adjust settings anytime within their accounts.
Read full article at Search Engine Land
Topics:AI & Machine Learning in SEO
Was this useful?
Share

Related articles

ChatGPT Ads Rapidly Switch Between Advertisers on Load

ChatGPT users may see ads from different advertisers flickering during load, likely due to an ad server glitch.

Paid Search & AdvertisingTools & PlatformsSEO News & Algorithm Updates35
News

Google Ads Expands PMax Videos with Generative AI Resizing

Google is automating aspect ratio generation for Performance Max video ads using AI to fill missing creative formats.

Paid Search & AdvertisingAI & Machine Learning in SEOTools & Platforms42
News

ChatGPT Gets More Paid Clicks Than Any Google Destination

iPullRank's analysis of 13.1 billion searches shows ChatGPT receives more paid clicks from Google than any other top destination, suggesting paid search is becoming a key channel between Google and AI tools.

Paid Search & AdvertisingSEO News & Algorithm UpdatesAI & Machine Learning in SEOAnalytics & Measurement72
Research

Ginny Marvin on Smart Bidding, AI & PPC Fundamentals

Google Ads Liaison Ginny Marvin argues advertisers must master fundamentals and align bidding strategies to business goals, not just react to platform automation changes.

Paid Search & AdvertisingAI & Machine Learning in SEOTools & Platforms45
Interview