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Google Expands Loyalty Customer Match to AI Mode and More Regions

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TLDR

Google extended its Loyalty Customer Match feature to support AI Mode and Gemini, plus availability in additional regions.

Optimixed Overview

Optimixed's original report on this story.

SERoundtable reports that Google has expanded its Loyalty Customer Match program within the Merchant Center to include AI Mode and Gemini support, alongside rollout to new geographic regions. The changes are documented in updated help resources for the merchant loyalty feature.

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