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Why Google Doesn't Announce Search Updates Until After Rankings Shift

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TLDR

Google's John Mueller clarifies the reasoning behind the company's practice of announcing search updates after they've already begun affecting rankings.

Search Engine Journal reports on an explanation from Google's John Mueller regarding why the search giant doesn't announce algorithm updates before they start impacting rankings. Mueller's comments shed light on Google's update communication strategy, though the specifics of the reasoning aren't detailed in the available excerpt.
Read full article at Search Engine Journal
Topics:SEO News & Algorithm Updates
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