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Google Says SEO Pros Don't Need Special Tactics for Generative AI Responses in Search

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TLDR

Google's John Mueller clarified that creators don't need special optimization tactics specifically for generative AI responses in search results.

John Mueller, via a Bluesky post cited by SERoundtable, confirmed that Google Search does not require any special SEO actions to optimize for generative AI responses. The statement reassures content creators that existing best practices should suffice for visibility in AI-driven search features.
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