OpenAI rolls out virtual try-on feature for clothing and accessories in ChatGPT

YouTube expanded its AI search chatbot to all US users across desktop, mobile, and Connected TV.

Google made its Gemini 4 Argon model available through AI Mode for paid subscribers and to developers and enterprises.

Research of 1,650 responses found AI systems recommend different brands depending on which language a query is posed in.

SAP's customer loyalty research finds AI increases brand loyalty for 31% of consumers but drives 30% away, with 60% preferring shared human-AI control over full automation.