Google Now Recommends 304 Status Codes to Optimize Crawl Budget Efficiency
TLDR
Google's updated crawl budget guidance now recommends using 304 status codes for unchanged pages to help Googlebot allocate resources more efficiently.
Optimixed Overview
Optimixed's original report on this story.
SEOFOMO News reports that Google has updated its crawl budget documentation to recommend serving a 304 (Not Modified) status code to Googlebot when pages remain unchanged. This approach signals to the search engine that content hasn't changed since the last crawl, allowing it to skip re-indexing and redirect crawl resources toward fresher or higher-priority content.