SEO Daily News Recap for Wednesday, March 5, 2025

Google is expanding AI elements in its shopping options and search queries, aiming to enhance user experience and fend off competition in the search market. The tech giant also introduces AI-powered features like vision match in Google Shopping, providing a more interactive shopping experience.

In the realm of SEO, it’s crucial to have a solid foundation for success. Without a proper setup, your SEO efforts may fall short in driving real business growth. Addressing foundational issues is key to turning website traffic into tangible results.

Microsoft’s Copilot is innovating with Showroom ads and Dynamic filters, offering users interactive ad formats for enhanced engagement and personalization. Meanwhile, Google rolls out AI Overviews to a wider audience, including teenagers, as part of its continuous AI advancements.

For paid search enthusiasts, mastering the craft involves utilizing AI-powered tools and tactics to optimize campaigns effectively. With a focus on image assets in Google Ads, advertisers can leverage visuals to boost click-through rates and stand out in search campaigns.

YouTube introduces an ad-free ‘Premium Lite’ subscription, allowing users to enjoy uninterrupted content consumption. TikTok ventures into services to expand in-app spending, following the success of its active services marketplace on the Chinese version of the platform.

X shares insights on content removals and government requests, showcasing proactive actions compared to other platforms. Additionally, LinkedIn opens an ‘Experience Center’ in London, offering users a new way to engage with the platform.

Scroll down for lots more SEO news, headlines and new job listings. Check back daily for the latest.

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Why SEO often fails before it even begins

SEO won’t deliver results if your foundation isn’t ready. Learn what to fix first to turn traffic into real business growth.

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X Shares Latest Info on Content Removals and Government Requests

The comparative numbers versus Twitter show that X is taking a lot of action.

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Instagram Shares Reels Posting Tips at NYC Creator Event

Some tips for your Reels, including why you should be posting longer content.

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LinkedIn Opens New ‘Experience Center’ in London

A new way to experience LinkedIn.

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Meta Expands Use of Face ID for Security Purposes

Meta’s looking to convince people that it can be trusted with their selfie images.

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TikTok Looks to Move Into Services to Expand In-App Spending

The Chinese version of the app already hosts an active services marketplace.

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Google Expands AI Shopping Elements

Google’s adding more AI elements to its shopping options.

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YouTube Rolls Out Ad-Free ‘Premium Lite’ Subscription Offering

Now, you can pay to simply avoid interruptive YouTube ads.

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Google Expands Access to AI Search, Launches Advanced AI Queries

Google’s looking to fend off rising competition in search.

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Microsoft’s Copilot adds Showroom ads and Dynamic filters

Microsoft’s Copilot is introducing interactive formats that promise enhanced user engagement and personalization.

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Google begins testing AI Mode while rolling out Gemini 2.0 AI Overviews

Plus, AI Overviews are now available to more searchers, including teenagers.

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Daily Search Forum Recap: March 5, 2025

Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web.

We’re seeing more Google search ranking volatility and a possible unconfirmed update in the past few days. Google Shopping has more AI features with vision match…

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Top AI tools and tactics you should be using in PPC

Embrace the future of PPC with these 15 AI-powered tools and tactics. Enhance your strategy, save time, and drive better ad results.

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Image assets in Google Ads: Everything you need to know

Learn all about Google Ads’ image assets for search campaigns, which helps advertisers boost CTRs and stand out with responsive search ads.

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There is no transition “out of sales” as a founder

A 6-step framework to grow sales as a founder

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Google Shopping AI For Vision Match, Try Out New Looks & Try On Expands

Google announced a number of updates to Google Shopping and Search with AI enhancements and expansions. Specifically rolling out vision match, a new try out new looks feature and expanding the try on feature to more clothing.

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Google Search Movie Reviews AI Overviews

Google is now showing AI Overviews within the movie review summaries in Google Search. Under the review summaries is a disclaimer that reads, “Al overviews are experimental.”

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Google Local Business Reviews Gain Expressive Reactions

Google now supports expressive reactions for Google reviews on mobile search and maps. This shows up when viewing a Google Business Profile’s reviews on mobile.

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Google Products Top Insights With Generative AI

Google is now using generative AI, and labeling it as such, within the Google Search product details overlay. When you click on a product listing in Google Search, the overlay window has a section called top insights. That section can be generated using AI.

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Google Search Ranking Volatility March 1

I’ve been watching the volatility ever since the unconfirmed February 26th or so ranking volatility when the tools didn’t show much of a spike but the chatter was super high. Well, the tools started to show the spike around March 1st and the chatter is still heated.

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Google Shopping unveils AI-powered fashion and beauty features

Google’s new features, including vision match and virtual try-ons, create a more interactive, personalized shopping experience for consumers.

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12 essential paid search tips for newbies

Master paid search with essential tips to question assumptions, analyze data, and optimize campaigns effectively.

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X Adds Feed Sorting Options for Communities

A new way to encourage engagement in X Communities.

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Job Postings

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SEO Specialist ~ Legacy Communications ~ Hybrid (Dublin, IE)

SEO Specialist at Legacy Communications Who We Are We are an award-winning digital powerhouse within an award-winning agency, we’re setting the standard for SEO, digital PR, content marketing and paid ads. Our trophy cabinet speaks for itself: multiple international awards with wins in the European Search Awards for Best Content Marketing, Best Use of Digital […]

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SEO Specialist – The SEOFOMO Hub

SEO Specialist at Legacy Communications Who We Are We are an award-winning digital powerhouse within an award-winning agency, we’re setting the standard for SEO, digital PR, content marketing and paid ads. Our trophy cabinet speaks for itself: multiple international awards with wins in the European Search Awards for Best Content Marketing, Best Use of Digital <a href=”https://hub.seofomo.co/job/seo-specialist-7/” class=”more-link”>…<span class=”screen-reader-text”> SEO Specialist</span></a>

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SEO Manager ~ Deposco ~ Remote (US)

We are seeking a highly skilled and experienced SEO Manager to join our dynamic marketing team. The ideal candidate will be responsible for developing and executing our comprehensive SEO strategy, encompassing traditional search engines and emerging AI-powered search platforms. This role requires expertise in both conventional SEO best practices and cutting-edge LLM-based search optimization to […]

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Sr. SEO Manager ~ Fandom ~ $108-198k ~ Remote (US)

About this Role We are seeking a skilled and experienced Senior SEO Manager to execute and optimize SEO strategies across multiple leading brands, including Fandom, GameSpot, TV Guide, Metacritic, Fanatical, etc. This role is focused on implementing tactical SEO initiatives and managing day-to-day operations. Reporting to the Director of SEO, the Senior SEO Manager will […]

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SEO Specialist ~ Emerald ~ $65k ~ Remote (US)

Salary Range: $65,000.00 Annually Overview Emerald is an industry leader in building dynamic market platforms that integrate live events and media into uniquely rich experiences, we’re in business to build your business. Each year, Emerald connects over 1.9 million customers across 142 events and 16 media properties. As true partners, we strive to apply creativity, […]

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Sr. SEO Account Manager ~ Taktical Digital ~ $68-85k ~ Remote (US)

Job overview: Taktical’s Senior Account Managers play a vital role in our digital marketing efforts. This position is responsible for managing and nurturing client relationships, ensuring the successful execution of SEO campaigns, and driving growth in client portfolios. They are able to service our largest, most complex accounts as part of a team, or solo, […]

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