SEO Daily News Recap for Thursday, March 27, 2025

Instagram Adds March Madness Themed Features

Themed additions to celebrate college basketball in the app.

Source:
Social Media Today – Latest News

Google drops AI while browsing feature

This feature allowed you to, while browsing a webpage, ask Google to generate key points from the page.

Source:
Search Engine Land

Google March 2025 Core Update Done Rolling Out

Google’s March 20025 core update is now done rolling out, it took 14 days, starting on March 13, 2025 at around 12:23 pm ET and ending on March 27, 2025 at around XX ET. Google posted saying, "The rollout was complete as of March XX, 2025."

Source:
Search Engine Roundtable

Daily Search Forum Recap: March 27, 2025

Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web.

Google Search made a small update to its spam policies that shows what Google considers spam. Google Business Profile support and appeal requests are still delayed but Google seems to be working through it.
Google Search event results gain some features. Google Search has a link to "about this data" in the footer…

Source:
Search Engine Roundtable

Google Testing Blue Website Button For Knowledge Panels

Google is testing replacing the low key website / URL button in the knowledge panels within Google Search, with a large blue button. I mean, this blue button makes it was more clickable, a much larger and more visible call to action, than the normal button you see in Knowledge Panels.

Source:
Search Engine Roundtable

Google Business Profiles Support Requests Catch Up

Google seems to be working through the Google Business Profile support, reinstatement, and suspension appeal requests. As we reported twice already, once back in mid-February and then again earlier this week, Google confirmed the delay.

Source:
Search Engine Roundtable

Small Google Search Spam Policy Change Shows Intent Practices

Google made a really small change to its spam policies documentation to say, "In the context of Google Search, spam refers to techniques used to deceive users or manipulate our Search systems into ranking content highly."

Source:
Search Engine Roundtable

Google Search About This Data Link

Google is sometimes showing a hyperlink at the bottom of its search results named "About this data." This links to a Google help document in Merchant Center support named "How Google sources and uses information in the brand profile."

Source:
Search Engine Roundtable

Google March 2025 core update rollout is now complete

This update took 14 days to roll out and was a typical Google core update.

Source:
Search Engine Land

Reddit AI translations have been scaling across languages and Google rankings are booming

Glenn Gabe of GSQi covers the rapid expansion of Reddit’s AI translations to several languages and how Google rankings for that content have boomed.

Source:
The Internet Marketing Driver

6 easy ways to adapt your SEO strategy for stronger AI visibility

AI hasn’t replaced Google Search, but LLMs are here to stay. Brands that work AI optimization into their strategy now will get ahead.

Source:
Search Engine Land

Instagram’s Adding ‘Re-Posts’ to Amplify Content

Re-posting will ensure that those posts get seen by more users.

Source:
Social Media Today – Latest News

Think email is dead? Think again.

Keeping up with the latest channels and trends is important, but email remains one of the most effective and reliable drivers of performance.

Source:
Search Engine Land

Remote, content SEO roles in decline: Report

The median salary of all open SEO positions was $82,000. Majority of open positions with salary range of $250,000 to $300,000 mentioned AI.

Source:
Search Engine Land

How to win in the AI era: Ship a feature every week, embrace technical debt, ruthlessly cut scope, and create magic your competitors can’t copy | Gaurav Misra (CEO and co-founder of Captions)

Gaurav Misra (Captions CEO) on how to win in the AI era, lessons from his time at Snap, how science fiction is now real

Source:
Lenny’s Newsletter

TikTok’s Expanding its In-Stream Shopping Push in Europe

TikTok’s looking to being its shopping options to more regions.

Source:
Social Media Today – Latest News

Instagram Adds Double Speed Playback Option for Reels

Watch more Reels in less time, with this new faster playback option.

Source:
Social Media Today – Latest News

Meta Looks to Bring Back ‘OG Facebook’ With Revamped Friends Tab

Can Facebook re-capture its original allure with a new focus on friends?

Source:
Social Media Today – Latest News

Google Event Search Result Gains Share, Add To Calendar, Similar Events, Venue & Nearby

Google added a number of new features to the event rich results search feature within Google Search. Some of these might not be new, but now on these event results you can share the event, add it to your calendar, see similar events, get more details on the venue and find nearby food and drinks.

Source:
Search Engine Roundtable

Rdddit Rolls Out Updates to its Conversation Ads

Reddit continues to improve its ad options.

Source:
Social Media Today – Latest News

Meta Outlines How its AI Systems are Powering Better Ad Campaign Performance

New insight into how Meta’s AI ad targeting system is evolving.

Source:
Social Media Today – Latest News

LinkedIn introduces AI and automation tools to improve ad performance

LinkedIn’s new tools help optimize ad planning, streamline execution, and improve performance tracking to drive better results with less effort.

Source:
Search Engine Land

Pinterest Shares Data on the Power of Positivity for Social Media Ad Response

The report highlights the influence that positive experience can have on ad response.

Source:
Social Media Today – Latest News

Google Demand Gen get new conversion tracking columns

Google Demand Gen introduces platform-comparable conversion columns meaning more accurate benchmark performance visibility.

Source:
Search Engine Land

SEO Sales Specialist (PT) ~ Embarque ~ $10-20/hr. ~ Remote (UK/US)

As a Sales Specialist at Embarque, you will oversee the sales team, develop strategies to meet sales targets, and ensure the effective execution of our sales processes. Your role will involve outreach, lead generation, analyzing sales performance, and fostering relationships with clients. Assessment: https://forms.gle/sA55ksrjXqWcfJfW8 Key Responsibilities:  Lead and manage the team to achieve sales goals and […]

Source:
SEO Agency Jobs – SEOjobs.com

SEO & Content Manager ~ Sophia Learning ~ $73.9-110.9k ~ Remote (US)

Sophia is an industry-leading provider of low-cost, self-paced online general education courses that are transferable for college credit. The leadership of this team is responsible for the growth and marketability of the platform and its offerings. We are searching for a results-oriented and hands-on SEO marketer with exceptional strategic, technical, and analytical skills to manage […]

Source:
In-house SEO jobs – SEOjobs.com

Content Strategist, SEO ~ Airbnb ~ $95-112k ~ Remote (US)

Airbnb was born in 2007 when two hosts welcomed three guests to their San Francisco home, and has since grown to over 5 million hosts who have welcomed over 2 billion guest arrivals in almost every country across the globe. Every day, hosts offer unique stays and experiences that make it possible for guests to […]

Source:
In-house SEO jobs – SEOjobs.com

SEO Specialist, Content (PTC) ~ Aloa ~ $1.2-1.5k/mo. ~ Remote (WW)

Who You Are: You are an experienced SEO specialist with a deep understanding of SEO. You have worked on various websites and devised different strategies for SEO growth. You were also a writer and/or editor with a strong background in SEO-driven content creation. You excel at producing and refining engaging articles (~2500 words) that align […]

Source:
SEO Agency Jobs – SEOjobs.com

SEO Analyst ~ LocaliQ ~ $43-55k ~ Remote (US)

The SEO Analyst role will deliver best practice Search Engine Optimization (SEO) to web based local businesses. This role interfaces with internal and external customers, support teams, and others to deliver solutions that cater to our local SEO clients. This role demonstrates expert proficiency with online search and advertising technologies and web based marketing techniques. […]

Source:
SEO Agency Jobs – SEOjobs.com