SEO Daily News Recap for Thursday, January 16, 2025

11 free Chrome extensions you need for SEO
Don’t rely solely on tools like Search Console or Screaming Frog. Diversify your toolset with these time-saving Chrome extensions.

SEO Analyst ~ HealthPartners ~ $31.66-47.48/hr. ~ Remote (US)
Job Description HealthPartners is currently hiring for a Search Engine Optimization (SEO) Analyst. As part of the Web & Mobile Experience team, the Search Engine Optimization Analyst optimizes HealthPartners’ digital properties for both content and technical SEO needs. Additionally, it may perform SEM duties including campaign creation, analysis, and optimization. Required Qualifications: Bachelor’s degree in […]

SEO Content Specialist ~ Meridian ~ Hybrid (Etobicoke, CAN)
Why Meridian? At Meridian our aspiration is to integrate our purpose into everything we do for people, the planet, and communities. We believe that our greatest opportunity is to create opportunity and meet people where they are. Factor us into your next career opportunity. We want you to grow with us and have an experience […]

Audience Operations Manager (FTC) ~ Bauer Media ~ Hybrid (London, UK)
The Focus of the Role: Based in either the London or Peterborough office (hybrid working possible) you will work closely with the Head of Audience Development and the wider audience development team to ensure that our audience and SEO team functions efficiently and effectively deliver audience reach from the organic search channel to Bauer’s websites. […]

Daily Search Forum Recap: January 16, 2025
Here is a recap of what happened in the search forums today…

Sr. SEO Manager ~ Brainlabs ~ $85-100k ~ Remote (US)
We are Brainlabs, the High-Performance media agency, on a mission to become the world’s biggest and best independent media agency. We plan and buy media that delivers profitable and sustained business impact. And what’s our formula? Superteams of Brainlabbers, fueled by data and enabled by technology. Brainlabs has always been a culture-first company. In fact, […]

PPC diagnostics: How to find and fix the root cause of low conversions
Uncover and fix 10 common causes of declining conversions, from budget limitations and weak landing pages to market and economic shifts.

11 free Chrome extensions you need for SEO
Don’t rely solely on tools like Search Console or Screaming Frog. Diversify your toolset with these time-saving Chrome extensions.
SEO Daily News Recaps for Wednesday, January 15, 2025 – SEO Headlines & Articles
SEO Daily News Recap for Wednesday, January 15, 2025 Microsoft Clarity launches Google Ads integration Microsoft Clarity’s new Google Ads integration gives marketers visibility into post-click behavior, allowing them to track user interactions. Uncategorized 15-01-2025 Daily Search Forum Recap: January 15, 2025 Here is a recap of what happened in the search forums today, through

Graham Weaver
Learn to break free from autopilot mode with Graham Weaver. Learn the Genie methodology, the Nine Lives framework, and how to find a career that aligns with your purpose.

Google Updates Child & Teen Ads Policies
Google has said it has updated its child and teen ads policies to increase transparency and make it easier for advertisers to understand these policies. Google added there are no changes to enforcement with these updates.

Google Wants Review Ratings To Be Backed By Author Name & Comments
Google updated its review snippet documentation to recommend that ratings should be accompanied by a review comment and author’s name. This is a recommendation and not a requirement, but it seems like a strong recommendation.

Google Search Results Zoom In To Next Page Of Search Results
Google Search is testing a zoom animation/effect when you click to the next page of the search results. Previously, we saw Google testing sliding in the next page of results from the right side of the page, but this one is a zoom-in animation.

Google Ads Tests Chat Button In Top Navigation
Google is testing placing the chat button, the one that may use AI to respond to your questions, at the top of the Google Ads advertiser console. Google began testing this last week and it says "Chat" with a "beta" label next to the chat icon.

Google Partners With The Associated Press To Gain Real Time Data
Google has partnered with The Associated Press to provide more real time data for Gemini. Google said "the AP will now deliver a feed of real-time information to help further enhance the usefulness of results displayed in the Gemini app."

Your PPC guide to effective product category research
In-depth product category research helps you target the right audience, optimize keywords, and boost ROI. Here’s how to do it the right way.

2025 metrics that matter: How to future-proof your marketing
Learn 2025’s key metrics, trends, and strategies to future-proof your business and boost performance by up to 50%.

Mark Zuckerberg Talks Classifiers, Confidence, and Algorithmic Collateral Damage (And it relates to Google Algorithm Updates)
Glenn Gabe covers Mark Zuckerberg’s recent appearance on the Joe Rogan podcast where he explained how machine learning classifiers work, including how confidence levels could impact the amount of collateral damage that occurs when trying to target content quality problems.

The State of Digital Agencies in 2024: Client Referrals Drive Agency New Business, But Is It Enough? And Are Sales Pipelines a Cause For Concern? – SparkToro
Introductory note from Rand: In case you missed Paddy’s December post about this extraordinary research, let me give him a brief intro: Paddy’s had a
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