SEO Daily News Recap for Thursday, February 20, 2025

Google announced a couple new Google Lens features; (1) they are expanding how AI Overviews show on Google Lens results and (2) Chrome and Google’s iOS app now let you search your screen with Google Lens.

The pages ranking in AI Overviews are often completely different than the pages ranking in the top 10 organic results, a new analysis finds.

Google is showing AI-generated review summaries on some top quality store pages. So when you click on a specific retailer or merchant’s top quality store link, at the top of the reviews you may see an AI-generated summary of those reviews.

Now when you add a post in Google Business Profiles, you can add AI-generated backgrounds to your images.

WHO WE ARE JustWatch delivers data-driven digital marketing for the global entertainment business. From the biggest blockbusters to award-winning shows, major sporting events, and best-selling console games. Not only are we entertainment obsessives ourselves, but we also own the world’s largest streaming guide, which gives us unparalleled data and insights on audience behaviors and content <a href="https://hub.seofomo.co/job/seo-offpage-partnerships-lead/" class="more-link">…<span class="screen-reader-text"> SEO Offpage & Partnerships Lead</span></a>

Perrill is an award-winning digital marketing agency that exists to power businesses to win online. We are in search of a Senior SEO Specialist with 3-5+ years of experience to join our team of marketing professionals. As a Senior SEO Specialist, you will work with our team of digital marketing experts to help our clients […]

At BairesDev®, we’ve been leading the way in technology projects for over 15 years. We deliver cutting-edge solutions to giants like Google and the most innovative startups in Silicon Valley. Our diverse 4,000+ team, composed of the world’s Top 1% of tech talent, works remotely on roles that drive significant impact worldwide. When you apply […]

About the job: The Global SEO Manager will report to the Director of Web and Digital Transformation and is responsible for planning, implementing, and managing the Global SEO strategy for Fluke and Fluke Reliability across all digital properties. They are accountable for organic traffic pipeline and growth, technical SEO quality, keyword strategy, global and local […]

About ElevenLabs At ElevenLabs, we are pioneering voice technology with our cutting-edge research and products. We launched in January 2023 and have since reached over 1 million users globally and have partnered with the world’s biggest names (see customer stories). We closed our Series-C funding at a 3.3B valuation at the beginning of this year […]

Struggling with expensive ads and inconsistent leads? Learn how I drive 60,000 monthly visitors using inbound marketing. No ads, just traffic and conversions

Focusing on target personas throughout your site can create more meaningful connections with visitors and increase conversions. Here’s how.

Most strategies for acquiring customers boil down to just these 4 ways: search, advertising, direct, and word-of-mouth.

Google’s update enhances ad flexibility, optimizing asset combinations dynamically to improve engagement, relevance, and performance.

LinkedIn’s new Conversions API and Revenue Attribution Report can help give marketers deeper insights and improved attribution accuracy.

Google announced three updates to its image and assets system including its generative AI can now generate people and faces. Google also announced asset audience recommendations and asset testing for feed-only Performance Max campigns.

GPT Operator isn’t a complete solution. Yet. Here’s where GPT Operator actually works in PPC applications – and where it falls short.

Here is a recap of what happened in the search forums today…

It’s been almost two weeks since I last reported on a Google Search ranking update (unconfirmed) and that may be a recent record. But that being said, I am now seeing some signs of another unconfirmed Google update. The tools are starting to spike, and I am seeing some limited chatter within the SEO community.

SEO Daily News Recap for Wednesday, February 19, 2025 Google AI Overviews now showing on more Google Lens results Plus, Google iOS app now can search the screen you are reading. AI and Machine Learning in SEO 19-02-2025 Google image AI model can now generate humans for ads Google’s advertising update introduces AI-powered human image

Martin Split from Google said that having an audio version of a page or a blog post, does not impact your Google rankings. He said it is good for your users, but has no SEO impact.

Google Business Profiles now can add backgrounds to the images you upload to your Google Posts, using AI. Victoria Kroll from Google wrote that you can now "can create an engaging AI-generated background for the photos you plan to use in the post."

WHO WE ARE JustWatch delivers data-driven digital marketing for the global entertainment business. From the biggest blockbusters to award-winning shows, major sporting events, and best-selling console games. Not only are we entertainment obsessives ourselves, but we also own the world’s largest streaming guide, which gives us unparalleled data and insights on audience behaviors and content <a href="https://hub.seofomo.co/job/seo-offpage-partnerships-lead/" class="more-link">…<span class="screen-reader-text"> SEO Offpage & Partnerships Lead</span></a>

Google’s update enhances ad flexibility, optimizing asset combinations dynamically to improve engagement, relevance, and performance.

Here is a recap of what happened in the search forums today…

Struggling with expensive ads and inconsistent leads? Learn how I drive 60,000 monthly visitors using inbound marketing. No ads, just traffic and conversions

Perrill is an award-winning digital marketing agency that exists to power businesses to win online. We are in search of a Senior SEO Specialist with 3-5+ years of experience to join our team of marketing professionals. As a Senior SEO Specialist, you will work with our team of digital marketing experts to help our clients […]

At BairesDev®, we’ve been leading the way in technology projects for over 15 years. We deliver cutting-edge solutions to giants like Google and the most innovative startups in Silicon Valley. Our diverse 4,000+ team, composed of the world’s Top 1% of tech talent, works remotely on roles that drive significant impact worldwide. When you apply […]

About the job: The Global SEO Manager will report to the Director of Web and Digital Transformation and is responsible for planning, implementing, and managing the Global SEO strategy for Fluke and Fluke Reliability across all digital properties. They are accountable for organic traffic pipeline and growth, technical SEO quality, keyword strategy, global and local […]

About ElevenLabs At ElevenLabs, we are pioneering voice technology with our cutting-edge research and products. We launched in January 2023 and have since reached over 1 million users globally and have partnered with the world’s biggest names (see customer stories). We closed our Series-C funding at a 3.3B valuation at the beginning of this year […]

Google announced a couple new Google Lens features; (1) they are expanding how AI Overviews show on Google Lens results and (2) Chrome and Google’s iOS app now let you search your screen with Google Lens.

It’s been almost two weeks since I last reported on a Google Search ranking update (unconfirmed) and that may be a recent record. But that being said, I am now seeing some signs of another unconfirmed Google update. The tools are starting to spike, and I am seeing some limited chatter within the SEO community.

Focusing on target personas throughout your site can create more meaningful connections with visitors and increase conversions. Here’s how.

LinkedIn’s new Conversions API and Revenue Attribution Report can help give marketers deeper insights and improved attribution accuracy.

The pages ranking in AI Overviews are often completely different than the pages ranking in the top 10 organic results, a new analysis finds.

SEO Daily News Recap for Wednesday, February 19, 2025 Google AI Overviews now showing on more Google Lens results Plus, Google iOS app now can search the screen you are reading. AI and Machine Learning in SEO 19-02-2025 Google image AI model can now generate humans for ads Google’s advertising update introduces AI-powered human image

Martin Split from Google said that having an audio version of a page or a blog post, does not impact your Google rankings. He said it is good for your users, but has no SEO impact.

Google is showing AI-generated review summaries on some top quality store pages. So when you click on a specific retailer or merchant’s top quality store link, at the top of the reviews you may see an AI-generated summary of those reviews.

Google announced three updates to its image and assets system including its generative AI can now generate people and faces. Google also announced asset audience recommendations and asset testing for feed-only Performance Max campigns.

Google Business Profiles now can add backgrounds to the images you upload to your Google Posts, using AI. Victoria Kroll from Google wrote that you can now "can create an engaging AI-generated background for the photos you plan to use in the post."

GPT Operator isn’t a complete solution. Yet. Here’s where GPT Operator actually works in PPC applications – and where it falls short.

Now when you add a post in Google Business Profiles, you can add AI-generated backgrounds to your images.

Most strategies for acquiring customers boil down to just these 4 ways: search, advertising, direct, and word-of-mouth.