SEO Daily News Recap for Monday, February 3, 2025
listen to our podcast version of todays SEO Daily News Recap by Optimixed.com:

Google To Test Using AI To Generate Background Images For Your Shopping Ads
Google is sending emails to some advertisers letting them know that they can opt out of a test, where Google will use AI to automatically create backgrounds for their images in Google Shopping Ads.

Local SEO Manager & Analytics Specialist ~ Lexigate ~ $1.8-2k/mo. (USD) ~ Remote (WW)
Job Description: At Lexigate, we believe in creating a supportive environment where individuals can grow both professionally and personally while staying ahead in digital marketing trends. We are passionate about driving measurable success for our clients through innovative strategies and data-driven insights. We are seeking a Local SEO Manager & Analytics Specialist to join our […]

SEO Team Lead ~ Private ~ Remote (US)
We believe that organic marketing is the future and the key to genuine long-term customer engagement. Our company is a place where every individual can benefit from numerous opportunities to grow and develop on a professional and personal level while working amongst a young, friendly, and skilled group of people. Our employees have the chance […]

SEO Manager, Content ~ Tailored Brands ~ $100-125k ~ Hybrid (Dublin, US)
SEO Manager Location: Dublin, California Categories: Marketing & Advertising Req ID: 25000720 Job Description Tailored Brands is a leading omnichannel specialty retailer of menswear, including suits, formalwear and a broad selection of business casual offerings. The company aims to help its customers love the way they look and feel for their most important moments by […]

SEO Director ~ Bankrate ~ $130-180k ~ Remote (US)
*This role can be filled remotely OR on a hybrid schedule based in our Fort Mill, SC Headquarters or our NYC Office (Tuesday through Thursday) with fully remote days (Mondays and Fridays each week). Bankrate is seeking an experienced Director of Search Engine Optimization (SEO) to help drive organic growth. As a Director of SEO, […]

SEO Specialist ~ XDS ~ $60-75k ~ Remote (US)
Description Salary Range: $60k-75k Come join a unique, exciting, and growing customer experience agency. If you like making a difference for clients and want to have an immediate impact on a budding and collaborative company that understands, respects and champions work-life balance, then this is the role for you. The Experience Design Studio is a […]

SEO Content Marketing Manager ~ DigitalOcean ~ $77-90.2k ~ Remote (US)
The Developer Content Team at DigitalOcean is seeking a Content Marketing Manager to support our content strategy and publish content that empowers developers and startups to leverage cloud and AI technologies. You’ll regularly write content for The Wave, our content property for technical decision-makers covering artificial intelligence, cloud education, and competitor analysis content. You’ll also […]
Mastering Old Content Management for News Websites’ SEO Success – SEO Headlines & Articles
The article discusses strategies for handling outdated news content on a website, explaining how to update, archive, or remove such content to improve search engine optimization, site performance, and maintain authority.
Mastering Old Content Management: Boosting SEO for News Websites – SEO Headlines & Articles
The article explores strategies for handling outdated or obsolete news articles on news websites. It provides insight into how updating, archiving, or removing old content can enhance SEO performance, streamline website operations, and maintain the site’s authority.

How To Manage Old Content on a News Website
Managing old news content? Learn proven strategies to update, archive, or remove articles to boost SEO, streamline performance, and maintain site authority.

Google Merchant Center Next fixes product download frustration
Google solves pain point by restoring filtered product download capabilities, helping data management and streamlining inventory exports.

Product studio now available within Google Business Profiles
When you manage your products within your local listings, you can now use Google Product Studio to change the background scenes.

Phishing scam targets Microsoft Ad accounts via Google Search
Cybercriminals are exploiting Google Search ads to create sophisticated phishing traps that steal Microsoft advertising account credentials.

How to maximize your Google Ads remarketing campaigns
Boost your Google Ads profits with advanced remarketing. Set up, optimize, and refine your campaigns for higher conversions – not just clicks.

It’s Time to Pay Attention to Bing
ChatGPT uses Bing’s index and search platform. And Bing’s advertising program is growing.

Daily Search Forum Recap: February 3, 2025
Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web.
Google is testing using AI to generate backgrounds automatically for your shopping campaign images, you need to opt out. Google Business Profiles added product studio to your product section. Google is testing related places carousel under the map. I posted the monthly Google webmaster report. Microsoft’s head of search touted Bing’s growth…

How volatile have Google rankings really been?
Rank volatility increased by 26% in 2024 – some industries saw even bigger spikes. Explore the data and insights.
SEO Daily News Recaps for Sunday, February 2, 2025 – SEO Headlines & Articles
SEO Daily News Recap for Sunday, February 2, 2025 SEO Strategist ~ SoFi ~ $67.2-126k ~ In-Office (Jacksonville, US) Who we are: Shape a brighter financial future with us. Together with our members, we’re changing the way people think about and interact with personal finance. We’re a next-generation financial services company and national bank using

Head of Search at Microsoft Touts Bings Growth & LLMs
Jordi Ribas, the Head of Search at Microsoft, touted Bing’s growth on social media (X and LinkedIn). He wrote, “Since we launched Bing Chat in Feb 2023, we’ve seen significant growth in users, engagement and even market share on PC.”

February 2025 Google Webmaster Report: Volatility Tracking, Local Bug, Quality Raters, AI & UI
While this month was not as busy as last month, it was still a pretty stressful month for a lot of site owners and SEOs. I was expecting more core updates this past month, but we had none, whereas the previous report, we covered three confirmed Google updates.

Technical SEO Specialist (Contract) ~ Advision Development ~ Remote (WW)
As our Technical SEO Specialist, you will be responsible for developing and implementing strategies that drive organic traffic to our website and improve our search engine rankings through technical optimization. What you will own and improve Conduct technical SEO audits and provide recommendations for improvements Collaborate with development and design teams to ensure technical SEO […]

Google Related Places Carousel Map
Google has this new map unit that is titled “Related places” and shows a map with a carousel beneath it of related places. This actually comes up for brand name searches, which isn’t great – why would you want Google to show competitor names when you search for a specific brand name.

Google Business Profiles Adds Product Studio AI To Edit Products
Over the weekend Google launched Product Studio AI features to Google Business Profiles products. Now when you add/edit products on your local Google Business Profile, Google will let you “change the background scene of your product with Product Studio, a generative AI tool which helps you create engaging imagery to showcase your products,” Kara from Google said.

From retro gaming glory to fighting Google: The journey of Brandon Saltalamacchia
Retro Dodo was crushed by Google’s 2023 helpful content update. Now he’s taking on Google as a consultant for Kagi, a paid search engine.
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