SEO Daily News Recap for Monday, February 17, 2025

Jeff Dean On Combining Google Search With LLM In-Context Learning
Dwarkesh Patel interviewed Jeff Dean and Noam Shazeer of Google and one topic he asked about what would it be like to merge or combine Google Search with in-context learning. It resulted in a fascinating answer from Jeff Dean.

From search to AI agents: The future of digital experiences
AI agents are redefining digital interactions. Find out how they enhance search, automate personalization, and drive business efficiency.

Google Merchant Center With AI-Generated Summaries
Google Merchant Center recently began showing AI-generated summaries for how well your performance is doing with Merchant Center in Google Search. These are labeled as "experimental" and "AI-generated."

SEO & Web Analyst ~ Mutual of Omaha ~ $60-70k ~ Remote (US)
About the job As our Web Analytics & SEO Analyst, you’ll contribute to web analytics and SEO efforts across our enterprise web properties. You’ll assist with implementation, monitoring, reporting, dashboard creation, and education, helping teams make data-driven decisions. In this role, you’ll analyze SEO performance, provide recommendations for content and keyword improvements, and collaborate with […]

SEO Content Strategist (Contract) ~ Flo Health ~ £200-250/day ~ Remote (UK)
We’re very proud of our achievements: In July 2024, we secured a $200M investment led by General Atlantic to help revolutionise women’s health, and became the first purely digital consumer women’s health app to achieve unicorn status! 🦄 We’ve had 380M+ downloads, have over 70M monthly users, are #1 by installs in the iOS Health […]

SEO Manager ~ Gusto ~ $108-155k ~ Remote (US)
About Gusto Gusto is a modern, online people platform that helps small businesses take care of their teams. On top of full-service payroll, Gusto offers health insurance, 401(k)s, expert HR, and team management tools. Today, Gusto offices in Denver, San Francisco, and New York serve more than 400,000 businesses nationwide. Our mission is to create […]

SEO Specialist ~ Compose.ly ~ $50-60k ~ Remote (US)
We’re looking for an SEO Specialist to join our team – someone with 1-2 years of experience (preferably in an agency setting) who is eager to take ownership of client SEO strategies, execution, and reporting. If you’re a self-starter who thrives in a fast-paced environment, enjoys problem-solving, and can manage multiple client accounts with confidence, […]

Senior Manager Tech SEO – Global SEO – The SEOFOMO Hub
General Purpose: As a Senior Manager Tech SEO in Global SEO at adidas, you will lead the execution of the Global SEO strategy, driving initiatives to grow organic traffic by leveraging search insights, testing frameworks and advanced technical solutions. This role demands a blend of strategic vision and hands-on management, with the ability to turn <a href="https://hub.seofomo.co/job/senior-manager-tech-seo-global-seo/" class="more-link">…<span class="screen-reader-text"> Senior Manager Tech SEO – Global SEO</span></a>

SEO Considerations for New Domain Names
Shoppers are discovering brands on generative AI and then searching for them on Google.

Unpopular Opinion: Public Relations is the Future of Marketing – SparkToro
Public relations is a dying trade. Mainstream media has less influence than ever. Pitching for coverage is a thankless, fruitless task. Yeah, well, I

Google Business Profiles Verification Failure Notice With Reasons
Google has upgraded the emails Google Business Profiles sends when your verification has failed. It now shows the reason(s) a verification has failed and what you need to do to become verified in Google Business Profiles.

How to prevent PPC from cannibalizing your SEO efforts
Stop wasting ad spend on traffic you could get for free. Learn how PPC cannibalization affects your SEO performance – and how to fix it.

Daily Search Forum Recap: February 17, 2025
Here is a recap of what happened in the search forums today…

SEO Daily News Recaps for Sunday, February 16, 2025 – SEO Headlines & Articles
SEO Daily News Recap for Sunday, February 16, 2025 A crisis survival guide for startups | Uri Levine (Waze co-founder, serial entrepreneur) Uri Levine on handling crises: running out of cash, pivoting, keeping teams motivated, and more Career Development and Industry Trends 16-02-2025 SEO Lead ~ the7stars ~ Hybrid (London, UK) About the7stars The7stars is

Google Search Results Snippets Testing Page Includes In Snippets
Google is testing adding to the search results snippet a section that is named "page includes." To be honest, this reminds me of the tags we saw on the search result snippets in 2021, 2019 and 2017 – but I am not sure if they are the same.

7 SEO SOPs: Your Cheat Code for More Rankings, Less Guesswork
SEO is easier when you have clear, repeatable processes to follow. These SOPs help you work faster, stay consistent, and get better results

How to Analyze a Sudden Drop in Website Traffic [With Template]
A sudden drop in organic traffic can feel like an SEO nightmare. But instead of panicking, here’s how you can diagnose the issue, take corrective action, and restore your site’s performance.

Google On Why You Don’t Need To Do Special SEO For Pagination
In 2019, Google stopped using rel prev and next as a signal for its search engines to combine or understand paginated results on your site. Then Google offered up some other advice over the years on the topic. Now, John Mueller of Google explains why Google or other search engines don’t need to do anything special for pagination or paginated results on your site.
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