SEO Daily News Recap for Friday, January 31, 2025

Join Purna in this week’s episode of Whiteboard Friday as she reveals how to create high-impact content using backward design, a strategic approach that prioritizes measurement to achieve better marketing results.

Google is offering support sessions for advertisers struggling with conversion tracking implementation which will help prevent unreliable performance data

We welcome remote candidates based in Canada (EST Preferred) Merkle | Cardinal Path empowers brands to harness their data and activate against it in pursuit of their business goals. Our passionate experts act as an extension of our clients’ teams, leveraging their deep knowledge to help brands maximize media and technology on the path toward […]

Here is a recap of what happened in the search forums today…

Job Overview: We are looking for an experienced SEO Manager to take ownership of our search engine optimization strategy and execution. This role is responsible for auditing, planning, and directing project managers to ensure all SEO initiatives align with business goals. The SEO Manager will be accountable for key performance indicators (KPIs), conducting quarterly reviews, […]

Learn the most common causes of declining traffic, how to analyze the issue, and the steps to bounce back.

Description This opportunity is a PAID INTERNSHIP for the Spring/Summer of 2025. As a Marketing & SEO Intern on Blueprint Health’s fast-growing team, you will make an important and lasting impact on how we market to and communicate with the 750,000 mental health therapists that work daily to address the mental health crisis the U.S. […]

Join SmartFinancial: Empowering Insurance Agents with Cutting-Edge Technology Welcome to SmartFinancial, where our mission is clear: to drive growth and success for insurance agencies through our industry-leading technology! Voted one of the Best Places to Work for four consecutive years, we are one of the fastest-growing tech companies. We are a leading insurance marketplace, connecting […]

Farfetch exists for the love of fashion. We believe in empowering individuality. Our mission is to be the global technology platform for luxury fashion, connecting creators, curators and consumers. We’re a positive platform for good, bringing together an incredible creative community made up by our people, our partners and our customers. This community is at […]

SEO Daily News Recap for Thursday, January 30, 2025 listen to our podcast version of todays SEO Daily News Recap by Optimixed.com: The “I Love You California” flag No Description Available Uncategorized 30-01-2025 Meta streamlines Advantage+ catalog ad targeting, pushes automated options Meta’s removal of manual Audience Types targeting from Advantage+ catalog ads signals a

Learn how AI content detectors really work—and how to beat them, according to the research.

Google has a new Search Labs feature named Ask for me. Ask for me will have Google call businesses for you, to figure out the cost of the service and when it can be scheduled for you. It is like that Duplex feature we saw years ago, where Google would try to schedule a restaurant reservation for you.

Google is testing a new filter for its shopping results in the mobile search results. Instead of showing a single filter menu, Google is showing a product image carousel line first and then a filter menu for additional search filters.

Google Search is now sometimes showing the ability to filter products in its search results by product rating. I am not sure if this is new or not, but I cannot replicate this but some are seeing the product rating filter/refinement option when searching.

Google is testing (I think again) review carousels and block units in its search results for product queries. A number of SEOs spotted these coming up over the past week or two, and they basically show product review content in a separate section within Google Search.

Ginny Marvin, the Google Ads Liaison, has confirmed that demographic exclusions will apply to Shopping inventory in Performance Max campaigns. Marvin added that the reporting on how this is shown to advertisers is still to be determined, but the goal is to let advertisers control which age groups can or cannot see the ads.

We are seeing more Google search ranking volatility hit both over the weekend and also mid-week. Google expanded its site reputation abuse enforcement to Germany. Google AI Overviews powered by Gemini 2.0 can go insanely deep. Google launched a new labs experiment named Ask for me. Google Search is testing jobs at similar employers but it is weird. Google said SEOs can spot made for search engine content. Google Search Console now reports performance reports in 30 minute intervals. Google explained why there are only 100 negative keywords for PMax exclusions. Google said demographic exclusions will apply to shopping campaigns in PMax…

From YouTube Shorts to AI-driven search trends, Google’s latest insights show what’s next for restaurant marketing.