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Apple rebrands Search Ads as Apple Ads
Apple renames its ads arm as it broadens its ambitions in digital advertising across more of its ecosystem beyond App Store search results.
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TikTok Ads introduces new exclusion lists
You can now exclude specific video IDs or specific profile pages from serving next to your TikTok ads.
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Senior Technical SEO Specialist ~ SALT.agency ~ £42k+ ~ Remote (UK/EU)
As a Senior Technical SEO Specialist at SALT.agency, you will take a leadership role in delivering advanced technical SEO solutions for a diverse portfolio of high-profile clients. You’ll spearhead large-scale projects, solve unique complex technical challenges, and shape strategies that drive measurable results. Acting as a technical expert and mentor, you’ll collaborate with teams to…
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SEO Lead ~ SALT.agency ~ £46.5k+ ~ Remote (EU)
As an SEO Lead at SALT.agency, you will plan, execute, and manage high-impact SEO growth campaigns for a portfolio of high-value clients. Combining strategic insight with leadership skills, you will uphold quality standards, mentor team members, and drive innovation to deliver measurable results. You will also support the Head of SEO Client Delivery in achieving…
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Meta Shares Tips on How to Maximize Click-to-Message Ads
Some pointers for your click-to-message promotions.
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Meta Adds AI Prompts for VR Horizon Worlds Creation
Meta’s metaverse plans are still on track, despite it tempering references to the project.
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xAI Launches ‘Grok Studio’ Advanced AI Project Tool
A new advance for X’s generative AI tools.
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Google hit with $6.6 billion lawsuit over search dominance
The UK lawsuit claims Google abused its monopoly position to inflate advertising prices, affecting hundreds of thousands of businesses.
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TikTok Adds Community Notes to Complement Fact-Checking
TikTok becomes the latest social app to implement crowd-sourced fact-checking.
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Google: 39 million advertisers suspended; 5.5 billion ads removed in 2024
Google’s annual Ads Safety Report highlights how AI is reshaping ad enforcement, with a record number of account suspensions.
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Google Ads made simple: Leveraging engaged audiences
Learn how you can use Google-engaged audiences for remarketing to users who’ve already interacted with their brand across Google platforms.
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CPC inflation: How fast are Google Ads costs rising?
CPCs are rising – but how fast? Compare ad cost inflation to consumer price index and see what it means for your ad strategy.
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SEO Lead ~ Huge ~ $110-125k ~ Remote (US)
Location: This position is remote within the United States. We are looking for a SEO expert to join our team. Do you have a deep understanding of how content, content strategy, and SEO intersect? Are you an inspirational leader who enjoys mentoring junior-level staff? Have you got a knack for spotting ways to break through…
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SEO Strategist ~ RNL ~ Remote (US)
ESSENTIAL FUNCTIONS RNL is seeking a talented SEO Strategist with strong technical SEO and client-facing skills. As a partner-facing position, the SEO Strategist works very closely with both internal teams and external partners to ensure superior results are consistently generated. The SEO Strategist is responsible for developing organic search strategies and best practices, conducting SEO…
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SEO Content Executive ~ Mews ~ Remote (UK)
🌍 Can you help us change the world? It’s true. At Mews, we dream big. As a Hotel Tech unicorn valued at $1.2b, we’re propelling new-generation cloud technology within global hospitality. With our industry-leading property management solution, we’re enabling the world’s most revolutionary hospitality brands to accelerate their digital transformation. We’re on the lookout for…
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Why AI will break the traditional SEO agency model
AI platforms are rewriting SEO economics – slashing costs, automating expertise, and forcing agencies to evolve fast or face extinction.
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Steal these brilliant growth tactics (part 2)
Breaking down my new favorite examples from Lovable, Clay, Typeform, Decagon and more
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Daily Search Forum Recap: April 16, 2025
Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. Google Search ranking volatility is heating up now, did you notice ranking movement. Google was sued in the UK by a class action lawsuit for over $6 billion…
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How to Rank for a Keyword (8 Steps)
Trying to rank for a keyword? This no-fluff guide walks you through picking the right one, creating awesome content, and making Google (and your readers) love it—step by step.
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Google Search Ranking Volatility Heats Up April 16th
It’s been about a week and what would be do without reporting on yet more Google Search ranking volatility… I am seeing signs of a Google Search ranking update and volatility over the past 24 hours, maybe kicking in April 15th through April 16th, today.
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Google Sued For £5 Billion In UK Class Action Lawsuit
CNBC reports Google has been sued in the UK for £5 billion ($6.6 billion) in potential damages over allegations that the U.S. tech giant abused its “near-total dominance” in the online search market t
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Google Search ccTLDs Going Away
Google.com will soon be the only way to access Google Search. The ccTLD versions of Google will redirect to Google.com. That means if you try to go to Google.ca, Google.fr. Google.co.uk and so on, those will all redirect to Google.com.
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Google Ads Suspended 200% More Advertisers & Removed 5.5 Billion Ads
Google has released its annual Google Ads Safety report and the big number that stands out to me is that Google has suspended over 200% more advertiser accounts in 2024 than it did in 2023; 39.2 million versus 12.7 million. Google also removed 5.1 billion ads, restricted over 9.1B ads, restricted ads on 1.3 billion…
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Google Testing New Label In Search Results
Google is testing a “new” label in the search result snippets. Several people are noticing this “new” label next to search result snippets that have new content.
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Google AI Overviews With Duplicative Citations
We know Google loves to link to its own search results from the AI Overviews, and we have seen those links sometimes go in a loop of sorts. But did you know Google can show the same link to a website in the AI Overviews more than once?
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Senior Technical SEO Specialist – The SEOFOMO Hub
As a Senior Technical SEO Specialist at SALT.agency, you will take a leadership role in delivering advanced technical SEO solutions for a diverse portfolio of high-profile clients. You’ll spearhead large-scale projects, solve unique complex technical challenges, and shape strategies that drive measurable results. Acting as a technical expert and mentor, you’ll collaborate with teams to…
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SEO Lead – The SEOFOMO Hub
As an SEO Lead at SALT.agency, you will plan, execute, and manage high-impact SEO growth campaigns for a portfolio of high-value clients. Combining strategic insight with leadership skills, you will uphold quality standards, mentor team members, and drive innovation to deliver measurable results. You will also support the Head of SEO Client Delivery in achieving…
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Senior SEO Consultant – The SEOFOMO Hub
As a Senior SEO Consultant at SALT.agency, you will lead and deliver high-impact technical and strategic SEO solutions for key clients across diverse industries. You will play a critical role in shaping campaign strategies and complex technical projects while mentoring team members and driving measurable results that align with client goals. Additionally, you’ll support business…
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Senior SEO Strategist – The SEOFOMO Hub
As a Senior SEO Strategist at SALT.agency, you will lead the design and execution of high-impact SEO strategies for enterprise and growth-stage clients. You’ll own strategic delivery across a set of accounts, while supporting junior strategists and executives through coaching, QA, and training. You’ll play a lead role in aligning SEO with client business goals,…
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TikTok Now Displays Reviews for Certain Location-Tagged Posts in the App
Another step towards expanded business listings in the app?