SEO Daily News Recap for Thursday, March 6, 2025

Organic SEO & Search News

Managing complex marketing campaigns – Managing complex campaigns can be overwhelming—but with the right strategies, tools, and collaboration, you can drive efficiency and impact.

How to use OpenAI’s Deep Research for smarter SEO strategies – ChatGPT is great, but Deep Research is next-level for SEO. Discover how it delivers real-time insights, citations, and competitive advantages.

Google Search Liaison Gets Help From An Assistant – Rajan Patel, a VP, Engineering for Search at Google and the Co-founder of Google Lens, is now also offering an assist to Danny Sullivan, the Google Search Liason.

Paid Search & Platform Innovations

Google testing channel reporting for Performance Max campaigns – Google’s testing of channel reporting potentially addresses advertiser concerns of the blackbox nature of PMax campaigns.

Microsoft Bing Ads Auto Expand Sitelinks – Microsoft is testing search ads that auto expand to reveal sitelinks under those ads within the Bing Search results.

Google AI Overviews Now Powered By Gemini 2.0 – In the U.S., AI Overviews are officially powered by Gemini 2.0, providing deeper insights for users.

General Digital Marketing

Instagram Previews More Features of its Coming ‘Edits’ App – Instagram’s upcoming video editing platform will offer a range of useful features for users.

Meta Implements New Requirements for Advertisers Targeting Singapore – Meta introduces new measures to comply with updated Singapore advertising regulations.

Digital Marketing Analytics Made Simple With This Free AI Tool – A new AI tool helps marketers analyze data, forecast trends, and optimize strategies effectively.

Dive into our detailed sections for more insights and updates.

Organic SEO & Search News


SEO Daily News and Algorithm Updates


LinkedIn Continues to Add European Users

LinkedIn’s DSA report provides insight into the platform’s actual active users.

Source:
Social Media Today – Latest News


Daily Search Forum Recap: March 6, 2025

Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web.

Google launched its AI mode, but it is in beta and you need to be added to a waitlist, I give you a full breakdown on it. Google AI Overviews are now officially powered by Gemini 2.0. Google is testing new favicon designs in search. Bing Ads is testing auto expand sitelinks. Google’s Search Liaison may have an assistant…

Source:
Search Engine Roundtable


Google Search Liaison Gets Help From An Assistant

Rajan Patel, a VP, Engineering for Search at Google and the Co-founder of Google Lens, is now also offering an assist to Danny Sullivan, the Google Search Liason. For the past several weeks, Rajan Patel’s X profile also was tagged as being associated with the Google Search Liaison account.

Source:
Search Engine Roundtable


Google Testing More Favicon Designs In Google Search

Google is testing more favicon designs within Google Search. I mean, we cover these way too often but hey, I like favicons, don’t you?

Source:
Search Engine Roundtable


SEO Tools and Data Analysis


I have early access to Google’s new AI Mode

Table of Contents sort-tool Directing users to the AI Mode tabFeatures available within AI ModeFinal thoughtsAfter opting in to the waitlist and being a Gemini Advanced user, I’ve just been given early access to Google’s new AI Mode within labs after receiving the confirmation email. To access the AI Mode labs experience, I’m needing to […]

Source:
SEO Blog by Brodie Clark


Digital Marketing Analytics Made Simple With This Free AI Tool

See what’s working, forecast trends, and fix strategy gaps without becoming a data expert (or breaking the bank).

Source:
General Marketing – SEO Blog by Ahrefs


AI and Machine Learning in SEO


How to use OpenAI’s Deep Research for smarter SEO strategies

ChatGPT is great, but Deep Research is next-level for SEO. Discover how it delivers real-time insights, citations, and competitive advantages.

Source:
Search Engine Land


Google AI Overviews Now Powered By Gemini 2.0

In December, Google told us they are testing powering AI Overviews using Gemini 2.0. We think we even saw Google testing this in the wild with deeper AI Overviews with tons of links. Well, now, in the U.S. AI Overviews are officially powered by Gemini 2.0, it is no longer a test.

Source:
Search Engine Roundtable


Google AI Mode Is Live In Labs – How To Access It

Google has officially announced Google AI Mode, after hearing rumors about it for months and then seeing leaked screenshots of it a few weeks ago. Google said AI mode gives you more advanced reasoning, thinking and multimodal capabilities so you can get help with even your toughest questions.

Source:
Search Engine Roundtable


Content Marketing and Strategy


Managing complex marketing campaigns

Managing complex campaigns can be overwhelming—but with the right strategies, tools, and collaboration, you can drive efficiency and impact.

Source:
Search Engine Land


Career Development and Industry Trends


Notion’s lost years, its near collapse during Covid, staying small to move fast, the joy and suffering of building horizontal, more | Ivan Zhao (CEO and co-founder)

Ivan Zhao (co-founder and CEO of Notion) reveals how a lean team, a passionate community, and a contrarian building product approach turned Notion into one of the most beloved products in the world

Source:
Lenny’s Newsletter


User Experience and SEO Optimization

Paid Search & Platform Innovations


Paid Search and Advertising


Google testing channel reporting for Performance Max campaigns

Google’s testing of channel reporting potentially addresses advertiser concerns of the blackbox nature of PMax campaigns.

Source:
Search Engine Land


Microsoft Bing Ads Auto Expand Sitelinks

It looks like Microsoft is testing search ads that auto expand to reveal sitelinks under those ads within the Bing Search results. You don’t need to click or do anything and the ad will dynamically expand to show more sitelinks underneath the search ad unit.

Source:
Search Engine Roundtable


How to do PPC keyword gap analysis

Expand your PPC reach, uncover missing keywords and outsmart the competition with these tips and tools.

Source:
Search Engine Land

Job Postings


Job Postings


3/6/2025


Sr. SEO Manager – The SEOFOMO Hub

About this Role We are seeking a skilled and experienced Senior SEO Manager to execute and optimize SEO strategies across multiple leading brands, including Fandom, GameSpot, TV Guide, Metacritic, Fanatical, etc.  This role is focused on implementing tactical SEO initiatives and managing day-to-day operations. Reporting to the Director of SEO, the Senior SEO Manager will <a href=”https://hub.seofomo.co/job/sr-seo-manager/” class=”more-link”>…<span class=”screen-reader-text”> Sr. SEO Manager</span></a>

Source:
The SEOFOMO Hub


Job Postings


3/6/2025


SEO Specialist ~ Alberta Motor Association ~ Remote (CAN)

You’re A FAST-THINKING, TROUBLE-SHOOTING, TASK-JUGGLING dynamo. Location: Edmonton South (hybrid) or Remote within Canada ** This is a 12-month temporary full-time position ** Do optimizing webpages, link building and managing SEO strategies give you the warm and fuzzies? Do none of your family and/or friends know or understand what you do? That’s okay, we understand. […]

Source:
In-house SEO jobs – SEOjobs.com


Job Postings


3/6/2025


SEO Manager ~ Ascend Learning ~ Remote (US)

We Impact Lives Through Purpose-Driven Work in A People First Culture Ascend Learning is the connection between a powerful portfolio of brands serving students, educators, and employers with outcomes-based, data driven solutions across the lifecycle of learning. Our values-driven culture unifies our teams and inspires a mindset of action, innovation, and collaboration, with a relentless […]

Source:
In-house SEO jobs – SEOjobs.com


Job Postings


3/6/2025


SEO Specialist ~ Binance ~ Remote (UK)

Binance is a leading global blockchain ecosystem behind the world’s largest cryptocurrency exchange by trading volume and registered users. We are trusted by over 250 million people in 100+ countries for our industry-leading security, user fund transparency, trading engine speed, deep liquidity, and an unmatched portfolio of digital-asset products. Binance offerings range from trading and […]

Source:
In-house SEO jobs – SEOjobs.com


Job Postings


3/6/2025


Technical SEO Manager ~ NoGood ~ $80-100k ~ Remote (US)

Description Ready to join one of the fastest-growing marketing agencies in the country? You’ve arrived at the right place! We are: NoGood is an award-winning, tech-enabled growth consultancy that has fueled the success of some of the most iconic brands. We are a team of growth leads, creatives, engineers and data scientists who help unlock […]

Source:
SEO Agency Jobs – SEOjobs.com

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